OROREGARD

Origins by the River

We began as two friends with nothing more than a modest idea, selling sunglasses by the Danube to save for school. It was a small beginning, born of necessity rather than ambition, yet it carried with it a sense of freedom. Each pair we sold was not only a step closer to our goal but also a glimpse into something greater. We realized that eyewear was more than a barrier against the sun — it was a symbol of identity, a reflection of taste, a quiet mark of presence.

From Endeavor to Vision

From those days on the riverbank, OROREGARD took shape. What began as a simple endeavor grew into a pursuit defined by clarity and purpose. We did not set out to follow trends or speak loudly. Instead, we sought refinement — frames that could carry weight without excess, design that was both subtle and commanding, timeless yet distinctly modern.

Design with Presence

Every collection reflects this philosophy. The lines are deliberate, the proportions measured, the character unmistakable. Our designs are not decoration but statements — sculptural, poised, architectural in spirit. They are made for those who do not need to announce themselves, for whom elegance is an inheritance rather than a performance.

Rooted in Vienna

Vienna remains our foundation. Its architecture, its history, its culture of restraint and grandeur continue to inspire us. From the quiet symmetry of its palaces to the strength of its stone facades, the city has taught us that beauty lies not in noise but in balance. That same balance lives in every OROREGARD frame: clarity of design, richness of detail, and a presence that endures.

A Perspective Beyond Fashion

OROREGARD is more than a label. It is a perspective — a way of seeing and being seen. For those who value culture, discretion, and character, our frames are not accessories but companions. They do not define you, but they affirm what is already there: taste, identity, conviction.

If you see the world differently, then OROREGARD was made with you in mind.

— The OROREGARD Founders